Asian Football Development Project and Streetfootballworld Sign Collaboration Deal
August 16, 2012
FIFA Vice President HRH Prince Ali Bin Al Hussein and streetfootballworld CEO Jürgen Griesbeck have signed a collaboration agreement between The Asian Football Development Project (AFDP) and streetfootballworld at the headquarters of streetfootballworld in Berlin, Germany.
The agreement commits the AFDP and streetfootballworld to join forces, coordinate and complement their support for football and development organisations with a focus on promoting the social dimension of football and the inclusion of youth and women across Asia.
“This collaboration agreement is truly a perfect fit. Both AFDP and streetfootballworld share the same vision that football is an excellent platform through which many kinds of social and developmental objectives can be achieved,” said Prince Ali, founder and chairman of the Asian Football Development Project.
“We have tremendous respect and admiration for streetfootballworld’s work in bringing about positive social change through football and we look forward to working together with their team to strengthen our football network all across Asia,” Prince Ali added.
Jürgen Griesbeck, the Founder and CEO of streetfootballworld, said: “The strength of football lies in its ability to build bridges and bring people together behind a common goal. Collaboration is at the heart of everything we do and we’re extremely pleased to partner with the AFDP which has an exceptional commitment and genuine passion towards using this unique potential of football for social change.”
With football in Asia growing at an exceptional rate, streetfootballworld and the AFDP want to make sure that socially responsible development and concrete support for innovative local programmes are at the heart of the game.
The agreement will ensure a coordinated approach in strengthening the field of Development through Football in Asia. The AFDP has demonstrated its commitment to this process by inviting streetfootballworld network members in Asia to apply for support for their ongoing programmes. In Cambodia, for example the AFDP is working with the Mighty Girls programme run by the SALT Academy, which provides a safety-net and increased educational and leadership opportunities for girls at risk from trafficking. The AFDP is scheduled to launch more projects in the fall including Malaysia by supporting the Faisal Cup with Dignity for Children Foundation and in Palestine by assisting the Under 14 and Under16 Youth Leagues.
AFDP, an Amman-based non-profit youth commission launched in February 2012, focuses on strengthening and promoting football development across Asia in an innovative and socially responsible manner by collaborating directly with national football associations, clubs, leagues, the Asian Football Confederation, the regional football federations as well as football-based NGOs.
AFDP launched two projects focusing on youth and grassroots football development in both the Philippines and Chinese Taipei earlier this year. The third pilot project, held in Jordan in June, brought together 500 boys and girls from Palestinian, Syrian and Iraqi refugee communities at a grassroots festival marking World Refugee Day.
streetfootballworld supports a worldwide network of organisations that use football as a tool for social change. By connecting grassroots organisations with partners from the worlds of sport, business, politics and philanthropy, streetfootballworld brings global power to local initiatives.
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